Category Description

A single spot advertising a product or service.

Project Description

Plastic pollution is one of the greatest threats our planet is facing right now, so we’re proud to help bring the story of The Lords Of Water to life with this mixed media piece.

This fierce collaboration with our old pals ilovedust saw us merging iconic styles, from cel animation to motion graphics, spinning an epic lore that acts as a warning to all of humanity, to stop drinking water from plastic bottles… or face the wrath of The Lords of Water!

Featuring an iconic soundtrack and voice over from legendary actor Matt Berry, the film takes a novel approach to water marketing, leaving you thirsting for more!

Credits

Client: The Lords of Water
Executive Creative Director: Ingi Erlingsson
Executive Producer / Managing Director: Dotti Sinnott
Executive Producer: Tan Jones
Creative Director: Stefan Falconer
Creative Talent Director: Henry Purrington
Art Director: Charles Bigeast
Head of Production: Heidi Stephenson
Production Coordinator: Dani Bordelon
Production Assistants: Alex Young, Luna Gosling
Storyboard: Carlos Linares-Rivas Rodríguez
Design: Nick Stoney, Johnny Cardoso, Lyly Hoang, Mikhail Kalinin
Animation: Stephanie Mercier, Carlos Linares-Rivas Rodríguez, Ian Chan, Rebecca Oddy, Thomas Eide
FX Animation: Tim Whiting, Kensei Thomas
CG lead: Thomas purrington
Compositing/MG: Mathieu Durand, Jo Baaklini, Stefan Ahmad

Additional Design: ilovedust