Sport 24 – We Don’t Stop » Jump

SPORT24
Category Description

A single spot prominently featuring motion design created to promote a sports program for television or streaming.

Project Description

This is a 60 second promo for Sport 24, the channel that brings you all the best live sports events when you’re travelling by plane or cruise ship.

Sport 24 were looking to create an exciting and dynamic trailer that built brand awareness and celebrated the incredible top tier sport events that were going to be broadcast live that year. This included the Olympic Winter Games, the FIFA World Cup, Wimbledon, NFL / Super Bowl, the Augusta Masters, NBA, Roland Garros, Premier League, and the UEFA Champions League.

They wanted the sequence to focus on Sport 24’s unique appeal – that they connect international travellers to unmissable sports events happening live across the world.

The sequence was conceptualised, designed, edited and animated by Jump.
The bespoke music and vocals were written and created by Echoic with Spencer Lim.

Credits

Art Director at Jump – Harry Handyside
Animator at Jump- Tom Holmes
Head of Production at Jump – Hannah Nicholls
Head Creative at Jump – Richard Norley
Creative Director at Sport 24 – Simon Pullinger
Music & Vocals – Echoic with Spencer Lim