Category Description

A project advertising a product or service.

Project Description

HUBLOT is a premium watch brand that combines precise technical expertise and intricate details while alleviating the traditional heaviness and seriousness associated with high-end watches, making them more accessible to the public. This video focuses on the dynamic motion, capturing HUBLOT’s sophisticated yet lightweight and lively image.
Taking the main keyword ‘element,’ we applied the concept of gradually assembling countless particles from the smallest unit to create the complex object, and incorporated it into the video, showcasing the process of completing the model of Big Bang, one of HUBLOT’s flagship lines.

Credits

Created by: Suemin Hong
Music: Wandering by Sunny Fruit