iluli is an Youtube channel explaining the ideas and innovations changing our lives and a years-long partner of MOWE Studio.
We’ve been animating their stories since their launch and we’re specially proud of the quality of the work we did together in 2023. The Carbon Capture video is an excelent example of that.
Imagine if we could clean up the atmosphere by removing harmful emissions after they’ve been pumped out – sort of like a power plant operating in reverse. That’s the potential some people see in the new carbon capture technologies.
The exciting challenge in this project was to represent the invisible parts of the metaphors, data and technologies presented by Mike with engaging visuals.