Justin Barnes

For over 12 years, Justin Barnes has led Versus as its creative force, shaping it into one of today’s most sought-after and culturally influential studios. Under his direction, Versus pushes the boundaries of creativity and production, partnering with leading brands to deliver bold, visually rich storytelling across platforms. Driven by a vision for “ownable originality,” Justin ensures every project reflects the brand’s DNA, not trends, resulting in work that breaks through and defines culture.