Category Description

A system of motion graphic elements intended to brand and/or present information within a television or streaming show.

Project Description

The Catalonian Television TV3 (3CAT) commissioned us the visual identity for its new cultural programme called NERVI (meaning “nerve”).

For this project we explored an organic and polyrhythmic visual system that reflects the diversity and vitality of the programme as a colourfully living ecosystem.


We created a wide range of pieces: multiple variations of logo design, animated isotypes, opening, dividers, agenda, lower thirds, doodles system and also printed out collages for the set design.

Credits

direction DEDO CIEGO (Ana Gale & Joaquín Urbina)
client TV3
production BLACKBOX, DEDO CIEGO
creative direction, design, art, animation, edit DEDO CIEGO
post-production DEDO CIEGO
programme director MARC MATEU, RAÜL TIDOR
broadcast director ORIOL BORBONER, XAVIER VALDÉS
presenter ANDREA GUMES
original music RAQUEL SÁNCHEZ