Category Description

A series of related spots advertising a product, service or event.

Project Description

Animated blockbuster movie trailers that show the expert level challenges of an airline’s IT department.
In today’s highly competitive tech landscape, finding new IT talent can be a challenging task. To connect with potential candidates on a more personal level, a new recruitment campaign strategy was developed. This innovative approach also spotlights the daily challenges that KLM’s Tech & Data department faces. To visually capture this unique blend of reality and fantasy, we created two animated trailers that are both striking and distinctive.
We handled the entire process of creating the KLM trailers in-house, from the initial storyboarding and character creation, to the final touches in post-production. It was a truly enjoyable experience for us, as we were able to put our hearts into every aspect of the project. Ultimately, this opportunity allowed us to produce work that inspires us and motivates us to continue creating great content.

Credits

Credit list KLM Recruitment Sentry

Client : KLM
Strategy Agency: : Kaliber Interactive
Produced & Directed by : Woodwork

Woodwork
Director : Marvin Koppejan
Producer : Gayle van Bochove
Producer : Nina Fabel
Art director : Roberto Andreu
Art director : Ernst Noort
Storyboard Artist : Maureen van Hout
Illustrator / Lead Cel Animator : Hidde Maas
Illustrator / Cel Animator : Saverio Wielkens
Illustrator / Cel Animator : Marleen van Dunn
3D artist : Aviv Tal
3D artist : Lennard Goede

Kaliber :
Creative Director : Hugo van de Hoef
Creatie – Copy : Iris Holtkuile
Creatie – Art Direction : Fabian Schulting
Producer : Jody van Mourik
Producer : Janine Freriks
Producer : Annette Putman

Shoot: :
Producer : Jesse Broertjes
D.O.P. : Kevin Kimman
Second camera : Paco Kumar
Gaffer : Dickie Bloemraad
Sound : Roberto van Eijden
Styling : Sjors Mercx
Photography : Meis & Jip
Editor : Diede van Vree

TNDR :
Audio : THNDR music
Music & sound design : Max Gramser (THNDR)
Music & sound design : Han Kerkhof (THNDR)

Credit list KLM Recruitment Cargo

Client : KLM
Strategy Agency: : Kaliber Interactive
Produced & Directed by : Woodwork

Woodwork
Director : Marvin Koppejan
Producer : Gayle van Bochove
Producer : Nina Fabel
Art director : Roberto Andreu
Art director : Ernst Noort
Storyboard Artist : Maureen van Hout
Illustrator / Lead Cel Animator : Hidde Maas
3D artist : Aviv Tal
3D artist : Lennard Goede
3D artist : Tim van der Wiel
Character animation : Remi Tjon Ajong
3D modeler : Teoman Sirvanci
3D modeler : Damla Elagoz
Cel Animator : Egon de Regt
Design Intern : Brian Hermelijn

Kaliber :
Creative Director : Hugo van de Hoef
Creatie – Copy : Iris Holtkuile
Creatie – Art Direction : Fabian Schulting
Producer : Jody van Mourik
Producer : Janine Freriks
Producer : Annette Putman

Shoot: :
Producer : Jesse Broertjes
D.O.P. : Kevin Kimman
Second camera : Paco Kumar
Gaffer : Dickie Bloemraad
Sound : Roberto van Eijden
Styling : Sjors Mercx
Photography : Meis & Jip
Editor : Diede van Vree

TNDR :
Audio : THNDR music
Music & sound design : Max Gramser (THNDR)
Music & sound design : Han Kerkhof (THNDR)