Category Description

A single spot prominently featuring motion design created to promote a television or streaming show.

Project Description

Antibody was enthralled by the concept of exponential zooms… travelling from the atomic level to the galactic. They wanted to tell the story of a journey from Earth to the Alpha Centauri system in a way that captured just how vast the distance between our stars really is. They looked beyond the visual spectrum, into electromagnetic bands where our world looks entirely alien. As the title is revealed, they showcase the roiling chaos of a 3 body system – the very problem the looming invasion is set to “solve” – albeit at the expense of humanity.

Credits

Made for Netflix
Produced by Antibody
Directed by Antibody
Creative Director: Patrick Clair
Creative Lead: Raoul Marks
Typography: Eddy Herringson
Executive Producer: Carol Salek
Main Title Theme Music: Ramin Djawadi