Nike – Project Fearless » Dress Code

Category Description

Explanatory or educational video promoting a product or service

Project Description

We partnered with the Nike Running team to put together a mixed media approach inclusive of type design, graphics, existing footage, and editorial in an effort to highlight the history, care, passion, dedication and the science that goes into Nike’s stand alone mission which is to protect runners from injury so they can stay on track. Or the street. Or the trails. This is project fearless.

Credits

Production Company: Dress Code
Client: Nike
Executive Creative Director: Andre Andreev
Executive Producer: Brad Edelstein
Head Of Post Production & Operations: Tara Stromberg